After 37 years, E.T. comes back to visit his friend, Elliott, for the holidays.
In terms of the most emotional moments in film history, the finale of E.T.is right up there.
As it is almost four decades since E.T. was last with his pal, the extraterrestrial is introduced to the internet for the first time with Thomas' Elliot even telling E.T.: "Lots changed since you were here".
It did take a company like Xfinity to bring E.T. back to screens in 2019, even if screens today mean smaller screens at home.
Genuinely, if you can look at Gertie (Drew Barrymore) in that scene and not well up, you're colder than E.T. when he was left down at the riverbed. "It's really a win-win", the actor said in a statement.
We're delighted to bring E.T. back to Earth in this new festive short story, helping us to celebrate the magic of family time at Christmas and Sky's part in bringing our customers together at this special time of year.
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"Looking at the storyboards, I could see exactly why Steven (Spielberg) was really behind it, because the integrity of the story isn't lost in this retelling".
If you didn't catch the Xfinity ad live, a truncated version was set to air during the Thanksgiving Day NFL games on CBS at 3:30 p.m. CST and on NBC at 7:20 p.m. They wanted E.T. 2.
"Our goal is to show how Xfinity and Sky technology connects family, friends and loved ones, which is so important during the holidays".
Now, nearly 40 years later, E.T. and his old pal Elliott finally reunited - in a new commercial for Xfinity.
Jeff Goodby, co-chairman, Goodby, Silverstein & Partners (GS&P): "People don't care about technology inherently".